The digital marketing software market is segmented by component, software, service, deployment type, organization size, industry vertical, and region. The software component is estimated to dominate the market in 2017, while the services component are expected to witness the faster growth during the forecast period. DMS empowers enterprises to enhance the customer experience via different channels such as e-mails, text messages, social, and push notifications. Moreover, DMS also helps organizations to analyse the behaviour of customer. Moreover, incorporation of various applications such as augmented reality and virtual reality is a major driver of the software segment of the digital marketing software market across the globe.
Scope of the Report:
This report studies the Digital Marketing Software market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Digital Marketing Software market by product type and applications/end industries.
The professional services segment is expected to hold a larger market size, whereas the managed services segment is expected to grow at a higher CAGR during forecast period. Professional services help customers to improve productivity and enhance profitability there by helping them to focus on their core business. Such services assist marketers in immediately creating business transaction. Professional services include system integration, testing and optimization, support and maintenance, and training and ed ...
Table of Contents
1 Digital Marketing Software Market Overview
1.1 Product Overview and Scope of Digital Marketing Software
1.2 Classification of Digital Marketing Software by Types
1.2.1 Global Digital Marketing Software Revenue Comparison by Types (2017-2023)
1.2.2 Global Digital Marketing Software Revenue Market Share by Types in 2017
1.3 Global Digital Marketing Software Market by Application
1.3.1 Global Digital Marketing Software Market Size and Market Share Comparison by Applications (2013-2023)
1.3.2 Professional Service
1.3.3 Managed Service
1.4 Global Digital Marketing Software Market by Regions
1.4.1 Global Digital Marketing Software Market Size (Million USD) Comparison by Regions (2013-2023)
1.4.1 North America (USA, Canada and Mexico) Digital Marketing Software Status and Prospect (2013-2023)
1.4.2 Europe (Germany, France, UK, Russia and Italy) Dig ...